About Aesthetic Mastery
Aesthetic Mastery is a free business course for med spas and aesthetic practices — front desk sales, consultation conversion, pricing and memberships, marketing, and AI. It is built and funded by Plastix Marketing, the agency behind it, and it stays free for your whole team.
What it is
The course spans the business of running an aesthetic practice: how the front desk answers a price call, how a coordinator runs a consult that closes, how an owner prices treatments and designs a membership, and how a practice markets itself without lighting money on fire. Every claim is sourced and every script is verbatim.
It is genuinely free. Every module, script, and tool unlocks at signup — no credit card, no trial clock, no upsell wall. One signup covers the whole practice, because the front desk, the manager, and the owner each have a seat that needs training. See the full curriculum.
What it covers
01
The person answering the phone controls more revenue than any provider's hands. We treat the desk as the sales seat it is.
02
Consults are designed or they are winged, and the difference is the close rate. We build the consult as a repeatable arc.
03
Most med spa pricing is inherited, not designed. We make every number on the menu a decision, with the margin math to back it.
04
Marketing amplifies operations; it cannot fix them. We cover the owned channels first, then the paid and AI tools that pay.
Who is behind it
Aesthetic Mastery is published by Plastix Marketing LLC, a marketing agency that works with aesthetic practices — med spas, plastic surgery, and cosmetic dermatology. The course exists because the same questions come up in every engagement: the phone loses callers, the consult does not close, the pricing was copied from a competitor, and the marketing spend has no measured return.
We wrote the training we kept giving away in person. It is free because a practice that runs well is a better long-term partner than one that does not, and because the fastest way to earn trust in this industry is to be useful before asking for anything. The course does not require any Plastix product to work.
Learn more about the agency at plastixmarketing.com, or read the reporting and guides our team publishes on News & Guides.
Who it is for
One account covers the owner deciding on memberships, the manager rebuilding the consult, and the front desk answering tomorrow morning's first price call.
Pricing design, membership economics, and when marketing spend actually pays.
Consult structure, follow-up systems, and the metrics worth checking weekly.
The calls, the price shoppers, and the booking language — the revenue seat nobody trained.
Every module, script, and tool unlocks at signup. No credit card, whole team on one account.
Start the Free Course →