The curriculum · Free for your whole team
The complete business curriculum for med spas and aesthetic practices: front desk sales, consultation conversion, treatment education, pricing and memberships, CRM workflows, and marketing. Lesson titles are below. The lessons themselves unlock at signup.
Free forever · No credit card · Bring your whole team
Six modules, in working order
Module 01 · 4 lessons
The person answering your phone controls more revenue than any provider's hands. Phone skills, price shoppers, speed to lead, and booking.
Module 02 · 6 lessons
Consults are designed or they're winged — and the difference is the close rate. Structure, discovery, plan presentation, and follow-up.
Module 03 · 4 lessons
Teams that can explain treatments in patient language enroll more patients — no clinical claims required.
Module 04 · 6 lessons
Most med spa pricing is inherited, not designed. Margin math, packages, membership economics, and defending your price.
Module 05 · 4 lessons
Real product training on AesthetixCRM — the daily-driver workflows for front desk, managers, and owners.
Module 06 · 7 lessons
Before you buy marketing, make the assets you already own convert. GBP, reviews, your website, and when to bring in help.
Module 07 · 4 lessons
The practical AI stack for an aesthetic practice: an answering service that never misses a call, booking that runs over chat and SMS, reactivation that works the database while you treat, and how to choose and roll it all out.
Module 08 · 4 lessons
How med spas get discovered in 2026 — the map pack, the answer engines (ChatGPT, Perplexity, Google AI Overviews), search that ranks, and a website built to convert. The advanced layer on top of the marketing foundations.
Module 09 · 4 lessons
Turn attention into booked, returning patients: the patient journey from first click to rebook, a review engine that compounds trust, lifecycle email and SMS, and the attribution to know what's actually working.
How the course works
01
Every module, script, and tool unlocks at signup. No credit card, no trial clock, no upsell wall.
02
Go in order, or send each person straight to the module their seat needs. Progress saves automatically.
03
A short video, a 2,000+ word deep-dive, verbatim scripts, and one action for the week. Built for a morning huddle.
04
Calculators, checklists, and printable script packs live inside the lessons — enter your own numbers, keep the output.
All 43 lessons, the scripts, and the tools. Free, no credit card, whole team on one account.
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